Nerolie Santana
ā a UX & Product Designer, Digital strategist, and Content Creator designing with intention, creating with purpose.
UX Case Studies
mARIA eSCODA Website Design
Designed a responsive website for financial professional Maria Escoda, specializing in retirement and Medicare services. The redesign boosted client visibility by 80% and strengthened trust through clear service presentation and modern UX design.
HypeLocal APP UX Design
Designed the HypeLocal app to simplify event discovery and local networking, improving user engagement and retention through intuitive navigation and location-based recommendations.
Incluskin Website Design
Led end-to-end UX design for Incluskin, a dermatology clinic built from the ground up. Over 6 months, designed 9 screens across web and mobile, owning the full process from research to live delivery ā with appointment booking as the primary conversion goal.
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Business Strategy, Marketing, and Operations.
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New and creative recipes I can cook in the kitchen.
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Early gym sessions, soulful music, and quiet reading time.
WIREFRAMING
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PROTOTYPING
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ACCESSIBILITY
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FIGMA EXPERT
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USER PERSONAS
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ON-CAMERA PERSONALITY
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WIREFRAMING ⨠PROTOTYPING ⨠ACCESSIBILITY ⨠FIGMA EXPERT ⨠USER PERSONAS ⨠ON-CAMERA PERSONALITY āØ
Found on socials
CONNECT WITH me.
Hi, Iām Nerolie ā UX & Product Designer with a background rooted in healthcare operations and digital media. I specialize in healthtech and digital platforms, turning complex problems into intuitive, user-centered experiences that drive real results.
Double-certified in UX/UI through Google and BrainStation, I bring both strategic thinking and design craft to every project. I've spent 3 years inside healthcare operations managing clinical workflows across 60+ locations, which gives me a perspective on healthcare design that goes beyond research.
Outside of work, I create content on Instagram and TikTok around tech, beauty, and everyday life ā it's how I stay curious and connected.

